Monsoon Sessions
In June 2012, iSpry worked with director Malcolm Blaylock to develop and implement a marketing campaign for Monsoon Sessions, a 10 day workshop festival held specifically to provide professional development opportunities for the arts sector. iSpry managed all marketing and public relations for the event and was also a partner of the event. While targeted at a very specific niche market, the event successfully "sold out" most sessions across the ten days.
