Search Engine Optimisation

8 Free SEO Hacks You Can Do Yourself

Written by Sarah Price  |  August 29, 2014

SEO or search engine optimization can be expensive. Most consultants worth their salt ( as opposed to the dodgy ones from India with their spammy emails) will pay anywhere from $1000 - $4000 per month depending on the size and cope and your business and site. And most will want you to commit to a 6 - 12 month service package. Often there is no guarantee of success, and it can be difficult to know if that investment is providing you with a return. Which is not to say there is not value in investing in SEO. A good SEO professional will be a valuable asset not just to your website and Search engine ranking but to your overall marketing team. But if budget is tight and you still want to make an impact on your site ranking and overall online reputation,  there are a few free hacks you can do yourself with some small(ish) investment of time.

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Search Engine Optimisation

SEO vs PPC

Written by Sarah Price  |  July 4, 2013

SEO? PPC? What to do…..?
Where is best to invest those scarce marketing dollars? Should you avoid either altogether? For small businesses particularly, this can prove to be quite a vexing question.

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Search Engine Optimisation

SEO: What it Is and What it isn’t

Written by Sarah Price  |  November 15, 2012

There is an enormous amount of misunderstanding out there about what SEO is and what it isn’t. Even amongst professional SEOs. It’s a discipline where myths abound and misconceptions are rife

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